AMERICAS TECHNOLOGY FIELD MARKETING SENIOR - SÃO PAULO

Introduction At IBM, work is more than a job - it’s a calling.
To build.
To design.
To code.
To consult.
To think along with clients and sell.
To make markets.
To invent.
To collaborate.
Not just to do something better, but to attempt things you’ve never thought possible.
Are you ready to lead in this new era of technology and solve some of the world’s most challenging problems? If so, let’s talk.
When you join the IBM team in São Paulo, you will accelerate your career at an iconic company known as a pioneer in computing.
You will grow your knowledge of cutting-edge software, such as generative Al or hybrid cloud, while working with teams across the globe and driving outcomes that shape the future of IBM and your own career.
In addition to a competitive package, IBM offers a collaborative and growth-oriented work environment and global responsibilities.
Your Role and Responsibilities The Americas IBM Cloud Field Marketing Manager connects demand generation, product, content, ABM and event marketing plans with sales teams to generate and progress pipeline, attract new clients and increase client loyalty and retention.
The Field Marketing Manager orchestrates the different marketing disciplines with sales to make sure we are creating compelling marketing tactics that resonates with client needs and address pipeline gaps.
You will provide insight and guidance to the IBM global marketing team to determine the right marketing tactics that best help achieve key business outcomes.
You’ll work hand in hand with sales and help drive Marketing performance to the business.
As the Americas IBM Cloud Field Marketing Manager you will be the IBM Cloud Marketing liasion for the Americas Sales leadership team by.
– Developing and demonstrating working knowledge of Cloud technology and the US market, and how IBM Cloud solve our client’s business challenges; – Executing marketing plans that leverage the collective strength of IBM Marketing and Communications to deliver on KPIs and business objectives; – Delivering pipeline and revenue targets, deepening client engagement, and helping progress opportunities via marketing and communications strategies; – Leveraging data-driven analysis to inform Marketing strategies and tactics, report on performance and ROI.
- Collaborating with field sales and digital sales on planning, executing and measuring the effectiveness of the marketing plan.
This position supports primarily the US market.
MCCJBID SPOMCC_23 #LI-Hybrid IBMReferred LATAM Required Technical and Professional Expertise Required Professional and Technical Expertise.
- Experience working with Cloud Computing; - Experience in Field Marketing Management field with IT companies; – Distinguished written and oral English skills; the ability to present and communicate ideas clearly and persuasively at all levels, specially at the executive level; – Experience in creating and implementing end-to-end marketing plans, leveraging different marketing teams within the organization, including global teams; - Experience in working hand-in-hand with Sales, familiarity with sales pipeline and forecast concepts; – Familiarity with all disciplines of the marketing mix (events, social, ABM, content, digital); - Acquaintance with end-to-end digital funnel KPIs and working out marketing leads with sales; – Fluency in business and marketing metrics, strategic business planning acumen and ability to quickly adjust based on business needs; - Add CV in English - Fluent English.
This is a Hybrid role, attendance to the office will be required only 3 times peer week.
***All vacancies are eligible for disabled or rehabilitated people.*** Preferred Technical and Professional Expertise – Experience working with the US market; - Experience working with remote teams and/or global teams.
#LI-Hybrid MCCJBID